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    Webinars

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    Join the Lauderdale-By-The-Sea Chamber, Town and Lodging Association for our weekly webinar with special guests Richard Farrar, back by popular demand from Farrar Consulting and Susan Radcliff of Very Boutiquey.

    Paired Marketing: How to Help Promote Business Among Businesses - June 26 @ 10:00am

  • Here from these experts on how paired marketing can help promote business among businesses-restaurants, retailers and hotels can all share marketing promotions for guests and tourists and reap the benefits.

  • Use the information below to join the webinar.

    Join Zoom Meeting

    https://us02web.zoom.us/j/88072035783

    Meeting ID: 880 7203 5783
    Dial in: +1 301-715-8592

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    Chip LaMarca

    Beyond COVID 19: Local and State Resources and Support

  • Representative LaMarca has been the owner LaMarca Construction Corporation since 2006. Mr. LaMarca was elected State Representative in 2018, prior to this he served as Broward County Commissioner from 2010-2018. Mr. LaMarca will share what the State is doing to help support small businesses during these difficult times and in his role on the Workforce Development & Tourism Subcommittee, he will share what is being done in Florida to support our small business and tourism industry. To watch the video playback of the webinar and subsequent Q&A click hereTo view the slide deck used during the webinar click here.

  • We will also hear from Town Officials, the most up to date information on emergency orders and LBTS’s ongoing plans to assist businesses. 

    For more information go to the following websites.

    https://www.lbts.com/re-opening-your-business

    https://www.lauderdalebythesea-fl.gov/CivicAlerts.aspx?AID=96


  • Lamar Fisher

    Beyond COVID 19: Resources and Support

  • Commissioner Fisher is the  President and CEO of Fisher Auction Company, Inc., a thriving real estate brokerage and auction firm. Mr. Fisher entered the public service arena in 1994. From 2007-2018, he served as Mayor of Pompano Beach. As Broward County Commissioner,  Mr. Fisher will share what the County is doing to help support small businesses during these difficult times, what will be needed to get to Phase 2 for re-opening  and resources available from the Convention and Visitors Bureau to support our tourism industry. To watch the video playback of the webinar and subsequent Q&A click hereTo view the slide deck used during the webinar click here.

  • We will also hear the most up to date information on emergency orders and LBTS’s ongoing plans to assist businesses. 

    For more information go to the following websites.

    https://www.lbts.com/re-opening-your-business

    https://www.lauderdalebythesea-fl.gov/CivicAlerts.aspx?AID=96


  • Richard Farrar

    Marketing Your Way Back After COVID-19: Part 2

  • Richard is an experienced marketing professional who has worked in the hospitality industry for over 40 years. He founded Farrar Consulting in 2012 after spending 36 years at Marriot International. Richard is also an Adjunct Professor for Hospitality Programs at Virginia Tech University and Frederick Community College, concentrating on strategic planning. He will help us all get back to the basics of marketing and share ideas on brand awareness, and small business strategies including tools and tips for marketing your way back after COVID-19. To watch the video playback of the webinar and subsequent Q&A click hereTo view the slide deck used during the webinar click here.

  • We will also hear the most up to date information on emergency orders and LBTS’s ongoing plans to assist businesses. 

    For more information go to the following websites.

    https://www.lbts.com/re-opening-your-business

    https://www.lauderdalebythesea-fl.gov/CivicAlerts.aspx?AID=96


  • Allen Levin

    Marketing Your Way Back After COVID-19

  • Allen is a highly innovative and experienced digital marketing professional. He founded Smarty Pantz Marketing in 2018 after spending years as a Marketing Director at companies in South Florida like the Miami Dolphins and Breakthru Beverage. He has a proven track record in producing innovative campaigns online—leveraging digital marketing, viral campaigns and paid advertising, among other solutions—that generate brand awareness, create new business opportunities and produce a ROI. To watch the video playback of the webinar and subsequent Q&A click hereTo view the slide deck used during the webinar click here.

  • Learn helpful strategies, tools and tips for marketing your way back after COVID-19 as well as the most up to date information on emergency orders and LBTS ongoing plans to assist businesses. 

    For more information go to the following websites.

    https://www.lbts.com/re-opening-your-business

    https://www.lauderdalebythesea-fl.gov/CivicAlerts.aspx?AID=96


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    More Helpful Strategies, Tools & Tips for Re-Opening Your Business Safely

  • As more retail stores, hotels and restaurants open in the weeks ahead, we need to carefully prepare for the many unknowns and safety of our staff and customers.  

    This webinar will teach you strategies, tools and tips from three businesses that re-opened this week as well as provide you the most up to date information on emergency orders and plans to assist businesses by Lauderdale-By-The-Sea. 

    To listen to the audio playback of the webinar and subsequent Q&A click hereTo view the slide deck used during the webinar click here.


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    Tom Mulroy            Mark Silver          Rimma Muchnik

    Helpful Strategies, Tools & Tips for Re-Opening Your Business Safely 

  • As more retail stores, hotels and restaurants open in the weeks ahead, we need to carefully prepare for the many unknowns and safety of our staff and customers.  

    This webinar will teach you strategies, tools and tips for re-opening your business safely as well as provide you the most up to date information on emergency orders and plans to assist businesses by Lauderdale-By-The-Sea. 

    To listen to the audio playback of the webinar and subsequent Q&A click hereTo view the slide deck used during the webinar click here.


  • Randy Strauss

    Legal Issues Impacting Businesses When Re-Opening During COVID-19

  • As more retail stores, hotels and restaurants open in the weeks ahead, we need to carefully prepare for the many unknowns and legal risks associated with these issues.  From local, state and federal mandates to customer sentiment, business owners will have to carefully evaluate many legal variables in an effort to reduce risk and optimize the business experience.

    This webinar takes you through the legal questions impacting your business as you move to reopen including how to navigate impacts of downsizing, employee and customer safety risk and the many changes that lie ahead of us. 

    To listen to the audio playback of the webinar and subsequent Q&A click hereTo view the slide deck used during the webinar click here.

  • Speaker Randy Strauss is a personal injury attorney with an impressive record of success. He has an office in Oakland Park, FL. This attorney has been licensed for 30 years and  graduated from the University of Florida and Nova Southeastern University- Shepard Broad Law Center. In 1989, he began his practice of law in the areas of civil Litigation. Mr. Strauss was elected to the Lauderdale-By-The-Sea Town Commission in 2018.


     

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    Angel Cicerone

    RE-EMERGENCE: The Other Side of COVID-19

  • As more retail stores and restaurants open in the weeks ahead, we need to carefully prepare for many unknowns. From local, state and federal mandates to customer sentiment, business owners will have to carefully evaluate many variables in an effort to create new shopping and dining experiences.

    This webinar takes you through the key areas to address in advance of opening  and how to navigate the many changes that lie ahead of us. 

    To listen to the audio playback of the webinar and subsequent Q&A click here. To view the slide deck used during the webinar click here.

  • In 2010, speaker Angel created a unique new platform to assist locally-owned retailers create thriving businesses. Her company, Tenant Mentorship, works with small retail and restaurant owners on behalf of the country’s largest landlords to help launch, grow and save small business and enjoys an unprecedented success rate. She is a recognized expert in small shop turnaround. 

    Angel has taken her proven formula for retail success and created additional channels to make the information accessible to retail and restaurant owners, including the most comprehensive online course available, Retail MasterClass, her Amazon 5-star rated book, Growing Small and the EASY+RETAIL+TECH podcast, which brings the latest and most affordable tech solutions to local retail.